What do Reddit users discuss about Australia's Federal Election 2025? We used GenAI to find out

Published on Wednesday, 9 April 2025 by Boyd Nguyen

As Australia's Federal Election 2025 is approaching, we at the Digital Observatory are keen to explore public sentiments around key political issues that might have an impact on election outcomes.

Making use of our comprehensive Australian Reddit databank, we extracted and summarised thousands of Reddit submissions and comments from twenty politically active subreddits, using AI models such as Google's Gemini Flash and Gemini Pro. The analysis will be done on a regular basis until election day. With this, we aim to track public conversations around election issues and how they evolve as we get closer to election day.

The results of the first week of data are available as a public dashboard and a report.

dashboard
Prevalence of key issues discussed about on Reddit, as classified by AI models

Acknowledgement

The Australian Internet Observatory (https://doi.org/10.3565/hjrp-b141) is national research infrastructure supporting digital platform and smart data research. AIO received investment from the Australian Research Data Commons (ARDC) through the National Collaborative Infrastructure Strategy (NCRIS) in partnership with RMIT University, Queensland University of Technology, The University of Queensland, The University of Melbourne, Swinburne University of Technology and Deakin University.